How does Salesforce support donation tracking for peer-to-peer fundraising campaigns?

Salesforce supports donation tracking for peer-to-peer fundraising campaigns primarily by managing individual donations that are linked to specific peer fundraisers. This functionality is crucial as it allows organizations to monitor and report on the performance of individual fundraisers, fostering better engagement and motivation among participants. When a donor makes a contribution through a peer fundraiser's campaign page, Salesforce ensures that this donation is accurately attributed to that specific fundraiser. This capability not only enhances overall campaign management but also provides insights into which fundraisers are most effective, helping nonprofit organizations strategize future fundraising efforts.

While other options may touch on important aspects of donor engagement and donations, they don't directly address the core functionality related to tracking how individual donations are assigned to peer fundraisers, which is key to successful peer-to-peer fundraising campaigns.